Marketing & Communications Specialist - Italian Market

Who we are:

N2JSoft is a fast-growing B2B SaaS fintech that specialises in digitising financial processes. Through its N2F solution, the company helps over 20,000 clients and 1 million users across 98 countries streamline expense management, corporate card programs, and supplier invoice handling. Driven by a strong innovation culture, N2JSoft has grown from 20 employees in 2021 to nearly 200 today, with ambitions to become Europe's leading platform for professional spend and accounts payable management. 

With presence in the Italian market for over five years, N2JSoft is continuing to strengthen its position in Italy, a strategic market for the company. To strengthen our local visibility and adapt our activities to the specific dynamics of the Italian market, we are looking for a Marketing & Communications Specialist to champion our brand and support our growth on the ground 

You will work day-to-day alongside established local teams and play a pivotal role in building our visibility and brand recognition in these markets. 

About the role:

As Marketing & Communications Specialist for the Italian market, you will be the local marketing lead and brand custodian for your market. Sitting at the intersection of content, PR, events, and digital, you will own local marketing initiatives from strategy through to execution — working closely with internal teams and external partners. You will have the full support of our global marketing team, while serving as the on-the-ground point of reference for coordinating and deploying marketing activities in your market. 

What you'll be doing:

Content & Copywriting:

Produce compelling content and copy in Italian and English: blog posts, white papers, customer case studies, social posts, sales enablement materials, and email campaigns. 

Own the editorial calendar in close collaboration with the Marketing and Sales teams, with a focus on lead generation and brand building. 

Update and optimise local website content on an ongoing basis. 

PR & Communications:

Build and nurture relationships with tech and business media in your market — pitching story ideas, coordinating press releases, and managing media coverage. 

Handle internal communications for the local team, ensuring alignment with global messaging and company culture. 

Events:

Plan, organise, and execute local events: trade shows, webinars, and partner activations. 

Maintain a strong brand presence at the key B2B events in your market — targeting around 15 well-chosen events per year. 

Digital & Social Media: 

Manage and grow the brand's social media presence (LinkedIn, X, Instagram) through organic campaigns, aiming for at least two posts per week. 

Track campaign performance against KPIs using analytics tools and continuously optimise based on data. 

Local GTM, Campaigns & Cross-functional Collaboration: 

Adapt the GTM strategy to your market and its buyer personas. 

Act as the key bridge between global marketing and your local market — surfacing local insights, flagging market nuances, and ensuring global initiatives land effectively on the ground. 

Drive cross-functional communication with Sales, Product, Customer Success, and Leadership — aligning local marketing initiatives and making sure the needs of your market are understood across the organisation. 

Localisation & Agency Management: 

Localise global campaigns for your market — going well beyond translation to adapt messaging, channels, formats, and timing to local behaviours and cultural context. 

Brief, manage, and quality-control a network of external partners (creative, PR, events, media buying) in close collaboration with the central marketing team. 

What we're looking for: 

• 3 to 6 years of experience in marketing communications, PR, or content marketing, ideally in B2B tech or SaaS — a background in fintech or expense management is a strong plus. 

• Fluent Italian (C2 level or equivalent) and strong English skills. 

• Proven track record in PR, content production, and event management. 

• Proficiency with digital marketing tools: LinkedIn Ads, Google Analytics, and CRM/marketing automation platforms (HubSpot, Salesforce). 

• Strong editorial instincts — you know how to craft messages that resonate with B2B audiences. 

• Entrepreneurial mindset: comfortable working autonomously in a fast-paced scale-up environment. 

• Demonstrated ability to localise (not just translate) international campaigns — adapting strategy, tone, channel mix, and creative to land locally. 

• Experience contributing to annual GTM plans: able to build a local market brief and influence the global plan. 

• Strong cross-functional communicator: equally comfortable with Sales, Product, CS, and Leadership, and able to translate those conversations into aligned marketing actions. 

• Experience managing external agencies (PR, creative, events, media) and coordinating with internal growth teams. 

• A background in fintech, spend management, or adjacent B2B financial software is a significant differentiator. 

Why join us? 

Join a fast-growing European SaaS company whose solutions are trusted by thousands of businesses worldwide. 

Be part of a team accelerating in a strategic market, with real opportunity to bring your local expertise and shape how we grow. 

Work in a dynamic environment where autonomy and initiative are genuinely valued — experiment, propose ideas, and see them turned into high-impact actions. 

Contribute directly to our growth with clear visibility over the results of your work. 

Hiring process 

1. Introductory call with HR (30 min) 

2. Interview with the VP of Communications (30 min) 

3. Case study 

4. Meeting with the Country Manager Italy

5. Final interview with the CMO and VP of Communications 

Compensation 

Base salary: €35,000–€40,000 gross per year.

#N2JSOFTIT